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Do you know which 3D model type fits your use case? Learn which to choose before ordering your 3D model, on-demand with ARsenal.

No matter your use case, 3D imagery increases engagement, reduces rates of return, and raises conversion rates by 94% on average. If you are looking for a boost in your business by upgrading to 3D models, you’re in the right place.

CGTrader Arsenal offers a quick and easy way to order, manage, and publish custom 3D models. Our on-demand platform lets you place an order from the convenience of your device, without the hassle or the overhead of hiring a studio or consultant. With our unbeatable turnaround times and rates, you can stay on-schedule and on-budget for your ecommerce campaigns. Whether you need 50 or 5,000 photorealistic 3D models, it’s all the same to us. Our automated 3D delivery pipeline ensures you get top-notch quality product visuals, quickly, with ready-to-go file types for easy publishing no matter the platform.

Ready to place a 3D Model order On-Demand? First, know your use case

First, create an account with ARsenal CGtrader here, where you can place a single or small batch order directly from your device.

Before placing an order, it’s important to know exactly where your 3D model will be published. Understanding which channel and what purpose it will be used for is necessary to identify the file type, which can also determine whether a 3D or AR viewer can be applied.

If you still have not defined your 3D strategy, start here for a quick walk through.

Let’s explore the various scenarios. 

  1. E-Commerce channels - If you plan to sell directly on an e-commerce channel(s), it’s recommended to check compatibility with low weight or high weight 3D files and viewers. If you want the images to load quickly for the customer, this means you will likely want to order a low poly file which comes in GLTF,GLB,USDZ or FBX file formats. This is a particularly safe choice for a product that does not need to be photorealistic, but instead a highly accurate depiction of the product. If you would like a photorealistic equivalent, then a high poly model would be ideal, but first test to see if a higher resolution model will be compatible with the e-commerce channel you will be leveraging. 
  2. 3D viewer - A 3D viewer allows the customer to interact with the model, providing an immersive experience unachievable with static 2D images. This is a great option for  products that contain many features or details, such as accessories, electronics, and appliances, so the customer can assess and purchase with confidence. A 3D viewer is embeddable on a website and can host a low poly model for faster load times or a high poly model, which is a heavier file, but provides a photorealistic version. 
  3. AR viewer - An AR viewer, requires a low poly 3D model. AR is particularly useful for virtual “try-ons” directly from your device, be that shoes, furniture, sunglasses, and more.
  4. 3D Advertising - Due to the small sizes of banner ads, low poly models are necessary. ARsenal CGTrader automatically delivers file types compatible with platforms such as Meta, Google Swirl, and Yahoo Carousel.
  5. Photorealistic Models - If you’re on the market for an array of 3D images that are identical to a photo of the product, then a high poly file is required. High poly images are delivered in 3ds max model with V-ray render engine. These models are delivered as models, renders, and with a spinnable 360 degree embed. 
  6. Lifestyle Scenes - Lifestyle scenes are a versatile way to showcase 3D products and adjust product catalogs. Since they replicate photographic images, high resolution models are necessary. 3ds Max with a VRay render engine will deliver high fidelity texture and color for a photorealistic model.

Which modeling service option on CGTrader ARsenal matches my modeling needs?

When you log into your CGTrader ARsenal account and click +New then “3D Modeling Request”, you will be taken to a menu with three options.

Option 1: Webpage and AR Ready Model

This option delivers: 

  • Low Poly 3D model (lower weight file)
  • Embeddable interactive 3D viewer, with 360 degree spinner
  • AR viewer
  • Compatible with Meta, Google Swirl, and Yahoo Carousel platforms
  • 2k, non-pixelated, high quality textures
  • Digital Asset Management (DAM)

File types: 

  • .gltf
  • .glb
  • .usdz

Associated use cases: 

  • E-commerce channels
  • 3D Ads
  • Digital Realms (Metaverse/ Omniverse)
Option 2: Photorealistic model + Renders + 360 spinner

This option delivers: 

  • Photorealistic, high poly 3D model (higher file weight)
  • Product Photography Renders
  • True-to-size scale
  • Embeddable 3D viewer, with 360 horizontal spinner
  • High resolution (2000x2000 resolution)
  • Digital Asset Management (DAM)

File types: 

  • 3DS Max with V-Ray Render Engine

Associated use cases: 

  • Lifestyle Scenes
  • E-commerce channels
Option 3: Photorealistic model + Renders

This option delivers the same as Option 2, but without the embeddable 3D viewer and spinner: 

  • Photorealistic, high poly 3D model (higher file weight)
  • Product Photography Renders
  • True-to-size scale
  • High resolution (2000x2000 resolution)
  • Digital Asset Management (DAM)

File types: 

  • 3DS Max with V-Ray Render Engine

Associated use cases: 

  • Lifestyle Scenes
  • E-commerce channels

With CGTrader ARsenal’s custom modeling platform, it’s easy to order the right 3D model for your project. Whether you are publishing to an ecommerce site, creating a lifestyle scene, or building a 3D ad, you can source everything you need to get started with ARsenal. Why not start now?

Create an account to start your order.

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How to Identify the Right 3D File Type for your E-Commerce Business

Paweł Nikiel is a 3D Software Engineering Lead at CGTrader. He brings over a decade of experience in the 3D tech industry, from developing VR & AR startups to building automated, corporate-level CGI pipelines. He's also a contributor to Khronos Group 3D Formats and 3D Commerce working groups. In his spare time, Paweł is an avid skier, hiker, and video games enthusiast.

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